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Maidir leis an gclásal neamhiomaíochta lena n-eisiatar brandaí eile milseán ó na siopaí ar feadh fhad iomlán na gcomhaontuithe, ceadaítear leis sin don saincheadúnóir na hasraonta a choimeád ina n-asraonta aonfhoirmeacha agus cuirtear cosc leis an gclásal ar iomaitheoirí tairbhiú dá thrádainm.
The non-compete clause excluding other brands of sweets from the shops for the full duration of the agreements allows the franchisor to keep the outlets uniform and prevents competitors from benefiting from its trade name.