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  1. TRADE|marketing|marketing

    #629224

    IATE #1474328
    sluán Reference Faomhadh an téarma seo mar chuid de Thionscadal Lex
    ga
    Blickfang
    de
    slogan | catchline | eye-catcher eyecatcher catching
    en
    Definition short and striking or memorable phrase used in advertising Reference """slogan, n"". Oxford Dictionary of English. Edited by Angus Stevenson. Oxford University Press, 2010. Oxford Reference Online. OUP. DGT, http://www.oxfordreference.com/views/ENTRY.html?entry=t140.e0782180&filter_out=long&srn=1&ssid=491349867#FIRSTHIT [14.2.2011]"
    accroche | amorce
    fr
    Definition partie d'une annonce publicitaire attirant l'attention, généralement le titre Reference arrêté du 24/01/83 relatif à l'enrichissement du voc.de l'audiovisuel et de la publicité,JORF 18/02/83